Business Unusual
Entrepreneurial Upskilling for Changemakers
22 January - 25 March 2024
Fitzroy Street, Cambridge, CB1 1ER
Build Your Business for Sustainability, Community, and the Emergence of a Creative Economy.
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Intention and Expectation: Getting Started & Setting Yourself up to Persist
Monday 22 January: 4pm to 6pm
Congratulations! You’ve had an inspiration and you’re at that stage that you’re ready to make the jump to start your own business. Where do you start? How do you shape your intent and set yourself up with a support network so you can persist and build resilience and resolve throughout your journey (trust us, you’ll need it)?
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Exploration & Shaping Your Business Concept: CoDesign, CoCreation and Building Community as you Build your Business
Monday 5 February: 4pm to 6pm
How do you test your business concept and engage a community in a meaningful way to make sure that you are building from the ground up to deliver the change you intend to make, with the people you exist to serve?
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Exploration & Design for Impact: Creating a Theory of Change and Impact Measures
Monday 19 February: 4pm to 6pm
How do you build on insights from co-design to further develop your business concept to ensure you’re joining together different nodes in a network, closing a gap in a system, or shaping a whole new market that starts to change the system altogether?
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Creating Your Business Model: Let’s Play with the Business Model Canvas
Monday 4 March: 4pm to 6pm
Ever wonder what the difference is between a business concept, a business model, and a business plan? We’ll explore who you’re developing each of those documents for (and if it’s worth it).
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Setting Up Shop: Incorporation Options from Community Interest Companies to Community Business Societies to Limited Companies
Monday 11 March: 4pm to 6pm
Incorporation is one of the most creative and future looking aspects to the enterprise process! In this workshop, you’ll learn more about the types of questions to ask yourself about where you are today and where you hope to be tomorrow, how that matches up with the different options available to you, and have a conversation to explore everything in between.
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Decision Making: Marketing Strategies Designed for you to Learn, Iterate, Expand
Monday 18 March: 4pm to 6pm
What is a brand, how does that inform everything you do?
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The Rollercoaster: Ease and Easy are Not the Same Thing
Monday 25 March: 4pm to 6pm
If becoming a social or creative entrepreneur - or both, why box it - were easy, many more people would be doing it. This is a session about personal energy management, friendship, how on earth to take time to celebrate the little successes, how we hold one another’s hands and keep on going.